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European Perspectives In Marketing
European Perspectives In Marketing
Author:
Improve your grasp of contemporary European marketing issues with these fascinating case studies and analyses! From the editor: — Europe is not a homogenous mass market. It is rather a heterogeneous market with substantial regional, country, and individual market differences. There are three major sub-markets: European Union (EU) countries, Eu... more »
Author:
Improve your grasp of contemporary European marketing issues with these fascinating case studies and analyses! From the editor: — Europe is not a homogenous mass market. It is rather a heterogeneous market with substantial regional, country, and individual market differences. There are three major sub-markets: European Union (EU) countries, Eu... more »
ISBN-13: 9780789025685
ISBN-10: 078902568X
Publication Date: 10/1/2004
Pages: 182
Edition: 1
Rating: ?
ISBN-10: 078902568X
Publication Date: 10/1/2004
Pages: 182
Edition: 1
Rating: ?
0 stars, based on 0 rating
Genres:
- Business & Money >> Marketing & Sales >> Marketing >> Global
- Engineering & Transportation >> Accounting & Finance >> International
