Fashion From Concept to Consumer Author:Gini Stephens Frings An invaluable tool for anyone who wants to know more about fashion and the fashion business, retail store buyers and merchandise managers, or merchandisers and designers working for apparel manufacturers, Fashion: From Concept to Consumer tells the entire story of how the fashion business works. It includes the processes involved with producing ... more »raw materials, apparel, and accessories, as well as the retail businesses that sell fashion merchandise to the public. Each chapter contains a career focus, chapter objectives, review questions, terminology, and projects to aid in reviewing the subject matter. Includes new information on globalization, manufacturing technologies, branding, retailing and more!« less
If you love fashion you will love this book, especaially if you are 50 years and older, you can relate to the fashions better than a teenager. grat for learning and studying the past of the fashion world.