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Fashion Marketing, Second Edition: Contemporary issues
Fashion Marketing Second Edition Contemporary issues
Author: Tony Hines, Margaret Bruce
A collection of international contributions from renowned academics and practitioners from the UK, USA and China, the second edition of Fashion Marketing has been revised and expanded to incorporate the major changes in the fashion industry since 2001. This edition integrates everything on fashion marketing that a student or practitioner could e...  more »
ISBN-13: 9780750668972
ISBN-10: 0750668970
Publication Date: 1/5/2007
Pages: 352
Edition: 2
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Publisher: Butterworth-Heinemann
Book Type: Paperback
Members Wishing: 0
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