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The feminisation of public relations: Why males avoid the profession
The feminisation of public relations Why males avoid the profession
Author: Greg Smith
There I was: a lone male among more than 30 females. Then it suddenly hit me. I was an oddity ¿ a male in a female profession, public relations. Women outnumber men three to one, and the figure is increasing. But why is this happening? This landmark study focuses on the PR profession in Australia (and includes data from other countries). W...  more »
ISBN-13: 9783639164756
ISBN-10: 363916475X
Publication Date: 6/10/2009
Pages: 220
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Publisher: VDM Verlag
Book Type: Paperback
Members Wishing: 0
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