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The Global Brain
The Global Brain
Author: Satish Nambisan and Mohanbir Sawhney
All the talk about "open innovation" and externally-focused innovation assumes that "one size fits all" in terms of what network-centric innovation is and how companies should harness external creativity. But the reality is that there is no one right way to master this tool. For instance, loosely governed community-based inno...  more »
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ISBN: 392238
Publication Date: 1/2008
Edition: Abridged
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Publisher: Audio-Tech Business Book Summaries
Book Type: Audio CD
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