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Global Strategies and Local Realities: The Auto Industry in Emerging Markets
Global Strategies and Local Realities The Auto Industry in Emerging Markets
Author: John Humphrey, Yveline Lecler, Mario Sergio Salerno
The emerging markets have shifted rapidly from being the growth points of the global auto industry in the mid-1990s to being in crisis and recession at the end of the 1992. The essays in this volume analyze current transformations in the auto industry in a broad range of emerging markets. Some of the essays are thematic, addressing such issues a...  more »
ISBN-13: 9780312233075
ISBN-10: 0312233078
Publication Date: 9/30/2000
Pages: 300
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Publisher: Palgrave Macmillan
Book Type: Hardcover
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