Stores have been shopped anonymously. Shoppers writesdown labels, prices, the experience she had, the layout of the store, things that are indisputable. Then, shoppers attempt to compare that experience and those prices to stores that are known as full price stores (like most department stores) and other discounters in the same category. They are rated with the rank and file.
In this book you will find quality and selection of merchandise, prices, percentage of savings, personnel (service, personality, greeting), atmosphere (ambience, convenience, credit availablility, dresing rooms), and something special - that added touch.
If you are visiting Houston or Galveston, TX. then this is the book for you.