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The Impulse Economy: Understanding Mobile Shoppers and What Makes Them Buy
The Impulse Economy Understanding Mobile Shoppers and What Makes Them Buy
Author: Gary Schwartz
"A crash course in making mobile work. The Impulse Economy is a must read" (Shelly Palmer, NBC Universal host, leading author and blogger on digital media).We live in a world where our mobile devices have become extensions of ourselves. We depend upon them for instant connections to entertainment, social media, news, and shopping deals.  What ca...  more »
ISBN-13: 9781451671865
ISBN-10: 1451671865
Publication Date: 10/18/2011
Pages: 240
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Publisher: Atria Books
Book Type: Hardcover
Members Wishing: 0
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