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Jurgen Schrempp: And the Making of an Auto Dynasty
Jurgen Schrempp And the Making of an Auto Dynasty Author:Jurgen Grasslin, Jurgen Graesslin A revealing look at the next King of the Auto Industry--with full coverage of the final Daimler-Chrysler merger. He masterminded the $54 billion DaimlerChrysler merger--the largest corporate merger in history. He's been called "Neutron Jurgen" (after GE's Neutron Jack Welch) and "Rambo in pinstripes." Now Jurgen Schrempp sits poised to take over... more » sole control of the world's fourth largest automotive company, with his sights set on #1 GM--and the world's sights fixed on him. A highly acclaimed best seller in Europe, this hard-hitting biography pierces Schrempp's carefully composed mask to reveal his psychology, motives, and strategies. What makes Schrempp tick? How did he propel himself from lowly mechanic to corporate kingpin? He's already changed Chrysler; how else will his empire-building affect America? In this fascinating portrait of the man behind the public persona, journalist/author-Graesslin delivers the goods on a brilliant man that business readers can't ignore.« less