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Launching New Ventures: An Entrepreneurial Approach
Launching New Ventures An Entrepreneurial Approach
Author: Kathleen R. Allen
LAUNCHING NEW VENTURES, 7e provides tomorrow's entrepreneurs with the tools to launch a successful new business in a global marketplace. The text follows the logical development process: from initial idea, to developing and testing a business model, to designing a business and preparing for growth. The seventh edition represents the most current...  more »
ISBN-13: 9781305102507
ISBN-10: 1305102509
Publication Date: 1/23/2015
Pages: 608
Edition: 7
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Publisher: Cengage Learning
Book Type: Hardcover
Other Versions: Paperback
Members Wishing: 0
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