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Management Information Systems: Managing the Digital Firm
Management Information Systems Managing the Digital Firm Author:Kenneth C Laudon & Jane P Laudon Management Information Systems prepares students for the real work of global business and information technology. Covering both the technology and managerment of information systems, this book explores how businesses use information systems to improve performance and looks at the types of decisions managers face. — This global edition includes en... more »hancements makeing it more relevant to students outside the United States. Pearson has worked closely with educators around the globe to include:
- New coverage of globalization showing how to use IS in a global business environment
- Coverage of cutting edge topics such as new mobile platforms and Web 3.0
- Engaging company cases: New cases from Asia and the Middle East offer a global learning experience
- Video Cases: Each chapter includes at least two business video cases exploring key concepts« less