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Management Strategy : Achieving Sustained Competitive Advantage
Management Strategy Achieving Sustained Competitive Advantage
Author: Alfred A Marcus
Management Strategy: Sustaining Competitive Advantage, 1st edition, by Alfred Marcus, is a strategy book which focuses on how making winning moves is dependent upon finding profitable patterns that repeatedly meet customer demands for solutions. Where many strategy books have lost sight of the purpose of strategy and fail to show how decisions a...  more »
ISBN-13: 9780073053080
ISBN-10: 0073053082
Publication Date: 7/27/2004
Pages: 216
Edition: 1
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Publisher: McGraw-Hill/Irwin
Book Type: Paperback
Members Wishing: 0
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