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Managing Information Strategically: Increase Your Company's Competitiveness and Efficiency by Using Information as a Strategic Tool
Managing Information Strategically Increase Your Company's Competitiveness and Efficiency by Using Information as a Strategic Tool Author:James V. McGee, Laurence Prusak, Philip J. Pyburn Provides a proven implementation framework for companies of all sizes which demonstrates the strategic and financial aspects of information technology. Explains how information systems can be used for strategic purposes in addition to technological ones such as data processing. Features a significant amount of examples and case studies of succes... more »sful and unsuccessful information management tactics. Illustrates how companies can effectively use the data that information systems provide.« less