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Managing Technological Innovation: Competitive Advantage from Change
Managing Technological Innovation Competitive Advantage from Change
Author: Frederick Betz
Written by the author who helped crystalize the field of technology management and the management of innovation with the first two editions of Managing Technological Innovation, this Third Edition brings the subject in line with current business strategy. It also presents information in a newer organized format that aligns more closely with how ...  more »
ISBN-13: 9780470547823
ISBN-10: 0470547820
Publication Date: 2/22/2011
Pages: 384
Edition: 3
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Publisher: Wiley-Interscience
Book Type: Hardcover
Members Wishing: 0
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