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Managing Technological Innovation : Competitive Advantage from Change
Managing Technological Innovation Competitive Advantage from Change
Author: Frederick Betz
Management of technology (MOT) is the crossroads at which technological strategy meets business strategy to create new business opportunities. Managing Technological Innovation introduces technology management and illustrates the importance of managing information technologies, as well as how MOT is carried out with today’s physical...  more »
ISBN-13: 9780471225638
ISBN-10: 0471225630
Publication Date: 7/3/2003
Pages: 504
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Publisher: Wiley-Interscience
Book Type: Hardcover
Members Wishing: 0
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