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Marketing (Barron's Business Review Series)
Marketing - Barron's Business Review Series
Author: Richard L. Sandhusen
Thoroughly revised, this book comprehensively covers the modern marketing curriculum presented in leading business schools. Reflecting today's world, it emphasizes the global marketplace. A true-to-life hypothetical company is presented with explanation and analysis of both domestic and international marketing strategies. Books in this series ar...  more »
ISBN-13: 9780812015485
ISBN-10: 0812015487
Publication Date: 3/1993
Pages: 464
Edition: 2 Sub
Rating:
  • Currently 5/5 Stars.
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5 stars, based on 1 rating
Publisher: Barrons Educational Series Inc
Book Type: Paperback
Members Wishing: 0
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