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Marketing Fundamentals for Future Professionals
Marketing Fundamentals for Future Professionals
Author: Bruce Robertson
Marketing Fundamentals for Future Professionals offers concise yet comprehensive coverage of the language and theory of marketing and shows how marketing principles can be used in both personal and professional life. — Modeled on practice-oriented handbooks, this easily adaptable text explains how marketing principles are fundamental to business ...  more »
ISBN-13: 9781634875912
ISBN-10: 1634875915
Publication Date: 1/13/2017
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Publisher: Cognella Academic Publishing
Book Type: Paperback
Members Wishing: 0
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