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Marketing in the Public Sector
Marketing in the Public Sector
Author: K. Walsh
This video training pack is designed to teach the concepts of marketing and show how they can be applied to the public sector. A fully integrated training programme, it enables a trainer or business unit to present a well-structured course on marketing. The pack contains a 40 minute video, a presenter's book, a set of overhead projection masters...  more »
ISBN-13: 9780582247000
ISBN-10: 0582247004
Publication Date: 2/3/1995
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Publisher: Longman
Book Type: Paperback
Members Wishing: 0
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