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Search - Marketing: Real People, Real Choices (6th Edition) (MyMarketingLab Series)

Marketing: Real People, Real Choices (6th Edition) (MyMarketingLab Series)
Marketing Real People Real Choices - 6th Edition - MyMarketingLab Series
Author: Michael R. Solomon, Greg Marshall, Elnora Stuart
This reader-friendly marketing book conveys timely and relevant material in a dynamic presentation of how marketing concepts are implemented, and what they mean in the marketplace. It introduces marketing from the perspective of real people making real marketing decisions at leading companies every day. Learners will come to under...  more »
ISBN-13: 9780136054214
ISBN-10: 0136054218
Publication Date: 10/17/2008
Pages: 640
Edition: 6
Rating:
  • Currently 4/5 Stars.
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4 stars, based on 1 rating
Publisher: Prentice Hall
Book Type: Paperback
Members Wishing: 0
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