Skip to main content
PBS logo
 
 

Search - Max-E-Marketing in the Net Future: The Seven Imperatives for Outsmarting the Competition

Max-E-Marketing in the Net Future: The Seven Imperatives for Outsmarting the Competition
MaxEMarketing in the Net Future The Seven Imperatives for Outsmarting the Competition
Author: Stan Rapp, Chuck Martin
In 1987, marketing genius Stan Rapp introduced the business world to the concept of one-to-one marketing with his international bestseller MaxiMarketing. In this book he teams up with celebrated e-business visionary and bestselling author Chuck Martin to bring us news of Max-E-Marketing, a cutting-edge approach to achieving record profits that c...  more »
ISBN-13: 9780071364720
ISBN-10: 0071364722
Publication Date: 12/15/2000
Pages: 251
Rating:
  ?

0 stars, based on 0 rating
Publisher: McGraw-Hill
Book Type: Hardcover
Members Wishing: 0
Reviews: Amazon | Write a Review


Genres: