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Maximum Yield: Optimizing Customer Value in Retail Banking (Wiley and SAS Business Series)
Maximum Yield Optimizing Customer Value in Retail Banking - Wiley and SAS Business Series
Author: J. Davis
An in-depth look at how to build a customer-centric business process model Conversational in tone, Maximum Yield presents the six-stage customer-centric business process model that will enable banking executives and line-manager practitioners to direct organizational resources towards activities that will grow a more durable and profitable cu...  more »
ISBN-13: 9780470073858
ISBN-10: 0470073853
Publication Date: 6/22/2007
Pages: 208
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Publisher: Wiley
Book Type: Hardcover
Members Wishing: 0
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