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Measuring the Competitive Fitness of Global Firms 2001 (Financial Times Management Briefings)
Measuring the Competitive Fitness of Global Firms 2001 - Financial Times Management Briefings
Author: Jean-Claude Larreche
How Fit Is Your Company? How do you tell if your firm is strong enough to survive in the competitive jungle? Good looking results today can often mask fundamental flaws that will send a high flyer crashing to earth tomorrow. Measuring the Competitive Fitness of Global Firms 2001 details the findings of ground-breaking competitive analysis by Pr...  more »
ISBN-13: 9780273654346
ISBN-10: 0273654349
Pages: 96
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Publisher: Financial Times Management
Book Type: Paperback
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