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Mexicans Americans: Cracking the Cultural Code
Mexicans Americans Cracking the Cultural Code
Author: Ned Crouch
In any culture where yes can mean no or sometimes maybe--even giants like Wal-Mart and IBM can miss the proverbial train and make blundering mistakes. The Meaning of YES gets to the heart of underlying differences between Mexicans and Americans, and the tools to build a cultural fluency essential to success--on both sides of the border.
ISBN-13: 9781857883428
ISBN-10: 185788342X
Publication Date: 6/25/2004
Pages: 304
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Publisher: Nicholas Brealey Publishing
Book Type: Paperback
Members Wishing: 0
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This book gets to the heart of our differences and lays the groundwork for cultural flency. Here is a humorous and insightful look at how to succeed in working with Mexicans - on either side of the border.


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