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The Mobile Marketing Handbook: A Step-by-Step Guide to Creating Dynamic Mobile Marketing Campaigns
The Mobile Marketing Handbook A StepbyStep Guide to Creating Dynamic Mobile Marketing Campaigns
Author: Kim Dushinski
Mobile technology not only lets marketers reach customers where they are, it allows them to engage mobile users by targeting their immediate and specific needs. Giving users what they want when they want it is the unique value proposition of mobile marketing, and businesses, agencies, and nonprofits of all types and sizes can create successful c...  more »
ISBN-13: 9780910965828
ISBN-10: 091096582X
Publication Date: 1/19/2009
Pages: 218
Edition: 1st
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Publisher: CyberAge Books
Book Type: Paperback
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