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Multinational Management: A Strategic Approach
Multinational Management A Strategic Approach
Author: John B. Cullen
Multinational Management: A Strategic Approach uses strategy as its unifying theme to explore the global economy and the impact of managerial decisions. By examining comparative management issues thoroughly, this text reveals the strengths and weaknesses of competitors and how to adapt organizational practices. Cullen also covers the key topi...  more »
ISBN-13: 9780324132854
ISBN-10: 0324132859
Publication Date: 7/17/2001
Pages: 656
Edition: 2nd
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Publisher: South-Western Pub
Book Type: Hardcover
Other Versions: Paperback, Audio CD
Members Wishing: 0
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