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The Myth of Green Marketing: Tending Our Goats at the Edge of Apocalypse
The Myth of Green Marketing Tending Our Goats at the Edge of Apocalypse
Author: Toby Smith
In this groundbreaking study, Toby Smith analyses the role that social myths such as green marketing play in public understanding of the environmental crisis. This book introduces the concept of hegemony into environmental politics, using the concept to elucidate the political, economic, and social alliance that sustains our belief in industrial...  more »
ISBN-13: 9780802080356
ISBN-10: 0802080359
Publication Date: 7/25/1998
Pages: 208
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Publisher: University of Toronto Press
Book Type: Paperback
Members Wishing: 0
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