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Net Attitude: What It Is, How to Get It, and Why Your Company Can't Survive Without It
Net Attitude What It Is How to Get It and Why Your Company Can't Survive Without It
Author: John R. Patrick, John Patrick
From IBM's Internet guru-a revolutionary approach to instilling a web-savvy culture throughout your organization. We have the technology. So why do so many businesses crash and burn when it comes to launching successful e-business strategies? Why do flashy web sites send customers to a 1800 number that can be accessed only during "normal" busin...  more »
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ISBN-13: 9780738205137
ISBN-10: 0738205133
Publication Date: 10/2001
Pages: 240
Rating:
  • Currently 3.5/5 Stars.
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3.5 stars, based on 1 rating
Publisher: Perseus Books Group
Book Type: Hardcover
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