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New Product Development
New Product Development
Author: Michael Brooke
Keep ahead of your competitors!New Product Development will help you and your company overcome an expensive and common weakness: the lack of adequate new product development. This vital book examines the requirements of new product development in detail as well as in the context of corporate strategy. Packed with practical information that can i...  more »
ISBN-13: 9788179921968
ISBN-10: 8179921964
Publication Date: 6/15/2005
Pages: 244
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Publisher: Jaico Publishing House
Book Type: Hardcover
Members Wishing: 0
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