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The Passion Conversation: Understanding, Sparking, and Sustaining Word of Mouth Marketing
The Passion Conversation Understanding Sparking and Sustaining Word of Mouth Marketing
Author: Robbin Phillips, Greg Cordell, Geno Church, John Moore
No passion, no conversation. No conversation, no word of mouth. No word of mouth, no successful business.If you think you are in the marketing business, think again. You?re in the people business, and The Passion Conversation teaches you how to get people to fall passionately and madly in love with your organization or cause.The author?s mash-up...  more »
ISBN-13: 9781118533338
ISBN-10: 111853333X
Publication Date: 9/3/2013
Pages: 224
Edition: 1
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Publisher: Wiley
Book Type: Hardcover
Members Wishing: 0
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