The Perfect Practice Author:Richard Parker The Perfect Practice is a comprehensive step-by-step guide to building the perfect financial planning practice, as written by Richard Parker, one of America s premiere producers, who earned over a million dollars in commissions annually for seven years running and build his planning firm up to almost 400 representatives in 68-offices, nationwide... more ». This book covers every aspect of financial planning in a practical how-to manner, including licensing and training, office space and personnel, investment and insurance theory, building professional, client and community relationships, the art of prospecting, marketing, and ethics. Richard attributes his success to his willingness to get right down in the trenches and learn the lessons life has to teach, including every mistake in the book, so others don t have to learn them.« less