The Possible Dream Author:Charles Paul Conn A CANDID LOOK AT AMWAY — A new spirit in American Business — "Let's quit talking about it and do it! Let's get on with it! Let's just charge!" — And charge they did, two young and aggressive entrepreneurs, fast friends and fellow adventurers who turned a basement business into a $400 million direct-sales empire. — Rich DeVos and Jay Van Andel had ... more »a dream big enough to embrace anyone seeking to change his life and willing to work to do it. Make it happen, they challenged. Write your own rags-to-riches framework of Amway. Hundreds of thousands of people have, spurred on by incentives like freedom, recognition, accomplishment, friendship and, above all, money.
Inside is the full story, warm and personal, of the people and ideas behind the explosive growth of Amway - the phenomenal company that turns lives around in a surprising variety of ways.« less