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Professional Selling : A Trust-Based Approach
Professional Selling A TrustBased Approach
Author: Thomas N. Ingram, Raymond W. LaForge, Ramon A. Avila, Charles H. Schwepker Jr., Michael R. Williams
This text provides comprehensive coverage of contemporary professional selling by integrating recent sales research with leading personal selling practices. Professional Selling?s chapters can be mixed and matched with sales management chapters from Ingram?s Sales Management, Fifth Edition to create an outstanding customized sales course. This ...  more »
ISBN-13: 9780324191110
ISBN-10: 0324191111
Publication Date: 4/24/2003
Pages: 352
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Publisher: South-Western College Pub
Book Type: Paperback
Members Wishing: 0
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