Promises To Keep Author:Charles Paul Conn What's Amway All About? — Here are straight answers to the tough questions about Amway--the company that has enabled over a million men and women to go after their dreams. PROMISES TO KEEP is the real story behind the Amway phenomenon, from its beginning as partnership of two entrepreneurial idealists, Jay Van Andel and Rich DeVos, into a billio... more »n-dollar-plus multinational, direct sales empire with over a million independent distributors.
In the past two years, Amway has burst onto the international media scene, with a segment on the CBS program
"Sixty Minutes" and an appearance by the company president on "Donahue."
Charles Paul Conn lays to rest many popular misconceptions, describes the men behind the headlines, answers the tough questions, and profiles the cast of characters in the Amway drama.« less
Subtitled: The Amway Phenomenon and How It Works. Billed as the "real" story behind Amway: how it began and then developed into a multinational direct sales empire.