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Public Relations Practices: Managerial Case Studies and Problems (6th Edition)
Public Relations Practices Managerial Case Studies and Problems - 6th Edition
Author: Allen H. Center, Patrick Jackson
Written by two of the most respected and honored individuals in the field, this definitive casebook of actual real-life public relations situations serves as a reference and guidebook for helping public relations professionals apply effective, cutting-edge public relations theories, principles, and practices to a wide variety of situations --inv...  more »
ISBN-13: 9780136138037
ISBN-10: 0136138039
Publication Date: 5/2/2002
Pages: 418
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Publisher: Prentice Hall
Book Type: Paperback
Members Wishing: 0
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