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Record Label Marketing, Second Edition
Record Label Marketing Second Edition
Author: Tom Hutchison, Paul Allen, Amy Macy
Record Label Marketing offers a comprehensive look at the inner workings of record labels, showing how the record labels connect commercial music with consumers. In the current climate of selling music through both traditional channels and new media, authors Tom Hutchison, Paul Allen and Amy Macy carefully explain the components of the co...  more »
ISBN-13: 9780240812380
ISBN-10: 0240812387
Publication Date: 9/7/2009
Pages: 448
Edition: 2
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Publisher: Focal Press
Book Type: Paperback
Members Wishing: 0
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