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The Relaxed Sell
The Relaxed Sell
Author: Thomas Whiteside
In the era of high pressure merchandising, who, with gigantic campaigns on radio, television, and in other media, is out to persuade you and millions of others to buy. buy, buy. This book, written from first hand observation, is about the fantastic world of the merchandiser and advertisers. The author, with tongue in cheek detachment, tells of t...  more »
ISBN: 171870
Publication Date: 1954
Pages: 166
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Publisher: New York Oxford University Press
Book Type: Paperback
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