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Relevance: Making Stuff That Matters
Relevance Making Stuff That Matters
Author: Tim Manners
After years studying remarkable companies and speaking to some of the most influential leaders around, Tim Manners has discovered a solution to the marketing woes of many brands. Stop worrying about demographics, fads, and cutting-edge advertising. Instead, focus on relevance. — Manners shares how the best of the best create solutions to their cu...  more »
ISBN-13: 9781591842200
ISBN-10: 1591842204
Publication Date: 9/18/2008
Pages: 224
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Publisher: Portfolio Hardcover
Book Type: Hardcover
Members Wishing: 0
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