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Renewing Unilever: Transformation and Tradition
Renewing Unilever Transformation and Tradition
Author: Geoffrey Jones
Unilever's brands can now be found in one out of every two households in the world. This arresting and impressive fact shows the scope and scale of this unique global corporation. Geoffrey Jones, a leading business historian from the Harvard Business School takes us inside this corporation, which from it's origins in Britain and the Netherlands...  more »
ISBN-13: 9780199269433
ISBN-10: 0199269432
Publication Date: 10/27/2005
Pages: 496
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Publisher: Oxford University Press, USA
Book Type: Hardcover
Other Versions: Paperback
Members Wishing: 0
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