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Research Methods in Business Studies: A Practical Guide, Second Edition
Research Methods in Business Studies A Practical Guide Second Edition Author:Pervez Ghauri, Kjell Gronhaug The 2nd edition of this well-respected text is ideal for advanced business students taking a course in research methods or undertaking their first dissertation or report on a work placement project. Written in a concise and accessible style, it demonstrates to students the importance of a scientific approach to business research and problem-sol... more »ving projects. It shows them how to formulate a problem, choose a research method, argue and motivate, and how to collect, analyse and present the data.« less