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Research Methods for Business: A Skill-Building Approach, 2nd Edition
Research Methods for Business A SkillBuilding Approach 2nd Edition
Author: Uma Sekaran
Covers all current areas of business ranging from management and marketing to finance and accounting. Features a new chapter on statistics; direct, detailed guidelines for conducting systematic research to produce sound reports; extensive, practical, skill-building exercises that challenge students to think and apply their research knowledge; an...  more »
ISBN-13: 9780471618898
ISBN-10: 0471618896
Publication Date: 3/2/1992
Pages: 448
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Publisher: John Wiley Sons
Book Type: Hardcover
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