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Research in Organizational Change and Development
Research in Organizational Change and Development
Author: Richard W. Woodman
Ideas which are comfortable and familiar are not likely to challenge or transform our thinking. As human beings, our need to reduce cognitive dissonance causes us to seek the familiar and reject the unfamiliar, often without careful reflection. Scholars must overcome such natural tendencies in order to look beyond the reaches of well accepted do...  more »
ISBN-13: 9780892329786
ISBN-10: 0892329785
Pages: 236
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Publisher: JAI Press(NY)
Book Type: Hardcover
Members Wishing: 0
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