The Rules of Fundraising Author:Shaw, Douglas K. "Doug Shaw distills thirty years of fundraising experience in thirty-five rules. To a rookie fundraiser like myself, this book manages to offer both a clear-eyed definition of the realities of this calling, and a simple but robust guide to the practices that make for effectiveness, given these realities." - Gideon Strauss, Max De Pree Center for... more » Leadership« less