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Sales Force Management: Leadership, Innovation, Technology
Sales Force Management Leadership Innovation Technology
Author: Mark W. Johnston, Greg W. Marshall
In this latest edition of Sales Force Management, Mark Johnston and Greg Marshall continue to build on the tradition of excellence established by Churchill, Ford, and Walker, increasing the book?s reputation globally as the leading textbook in the field. The authors have strengthened the focus on managing the modern tools of selling, such as cus...  more »
ISBN-13: 9781138951723
ISBN-10: 1138951722
Publication Date: 3/23/2016
Pages: 600
Edition: 12
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Publisher: Routledge
Book Type: Paperback
Members Wishing: 0
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