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Sales Management: Concepts and Cases
Sales Management Concepts and Cases
Author: Douglas J. Dalrymple, William L. Cron, Thomas E. Decarlo
Through seven editions, Sales Management has provided readers with a comprehensive, practical approach to sales management. This book places special emphasis on current issues of managing strategic account relationships, team development, diversity in the work force, sales force automation, and ethical issues.
ISBN-13: 9780471646990
ISBN-10: 0471646997
Publication Date: 11/2003
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Publisher: John Wiley Sons
Book Type: Paperback
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