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Sales and Marketing (First Books for Business)
Sales and Marketing - First Books for Business
Author: Affinity Communications, Generation X
Sales and Marketing offers time-proven advice on how to market any product or program. Topics covered include preparing marketing budgets, segmentation, marketing plan development, distribution channels, plus ethnic marketing, customer relations, cooperative marketing and more.
ISBN-13: 9780070015685
ISBN-10: 0070015686
Publication Date: 8/8/1996
Pages: 119
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Publisher: Mcgraw-Hill (Tx)
Book Type: Paperback
Members Wishing: 0
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