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Selling: Building Partnerships
Selling Building Partnerships
Author: Barton Weitz, Stephen Castleberry, John Tanner
Selling: Building Partnerships, 7e remains the most innovative textbook in the Selling course area today with its unique role plays and partnering skills which are critical skills for all business people. The authors emphasize throughout the text on the need for salespeople to be flexible-to adapt their strategies to customer needs, buyer socia...  more »
ISBN-13: 9780073381084
ISBN-10: 007338108X
Publication Date: 10/20/2008
Pages: 640
Edition: 7
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Publisher: McGraw-Hill/Irwin
Book Type: Hardcover
Other Versions: Paperback
Members Wishing: 0
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