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Selling and Sales Management
Selling and Sales Management
Author: David Jobber, Geoffrey Lancaster
Selling and Sales Management 8/e is essential reading for all marketing and management students and practitioners, in particular those with specific interests in the world of sales. The text is split into five logical parts: Sales Perspective, Sales Technique, Sales Environment, Sales Management and Sales Control. This edition places emphasis o...  more »
ISBN-13: 9780273720652
ISBN-10: 0273720651
Publication Date: 8/2/2009
Pages: 568
Edition: 8
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Publisher: FT Press
Book Type: Paperback
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