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Servicing International Markets: Competitive Strategies of Firms (Economics and Social Research Council)
Servicing International Markets Competitive Strategies of Firms - Economics and Social Research Council
Author: Peter Buckley, C. L. Pass, Kate Prescott
Now, more than ever before, international competitiveness depends on truly effective servicing strategies for foreign markets. Based on wide ranging and up to the minute research in firms this new book links foreign market servicing decisions to competitiveness. Servicing International Markets examines in detail:. * Market servicing choices. * E...  more »
ISBN-13: 9780631181897
ISBN-10: 063118189X
Pages: 336
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Publisher: Blackwell Pub
Book Type: Hardcover
Members Wishing: 0
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