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Social Media in Sport Marketing
Social Media in Sport Marketing
Author: Tim Newman, Jason Peck, Charles Harris, Brendan Wilhide
From the Preface: Not surprisingly, companies of all sizes are using social media as part of their marketing and public relations efforts. The growth of the social media phenomenon and constant advances in technology obviously create unique and powerful opportunities for those able to capitalize on them. The question is how best to do so? Social...  more »
ISBN-13: 9781934432785
ISBN-10: 1934432784
Publication Date: 4/2/2013
Pages: 210
Edition: First
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Publisher: Holcomb Hathaway, Publishers
Book Type: Paperback
Members Wishing: 0
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