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The Soul of the New Consumer
The Soul of the New Consumer
Author: David Lewis
From traditional to online retailing, tracking coolhunters to exploring tastespace, this newly updated paperback edition goes beyond the simple concepts of how we shop or what we buy to answer the most important question of all; why.
ISBN-13: 9781857882988
ISBN-10: 1857882989
Publication Date: 4/25/2001
Pages: 256
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Publisher: Nicholas Brealey Publishing
Book Type: Paperback
Members Wishing: 0
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